CIPDESIGN PORTIFOLIO
Web Design
Technical web design involves creating and customizing websites tailored to the specific needs of users and the brand. It includes selecting and implementing a suitable theme, configuring it to reflect the company’s visual identity, and adding functionalities through specialized plugins, such as contact forms, booking systems, or speed optimizations.
SEO optimization is crucial, ensuring proper page structure, the use of meta tags, fast loading times, and content that is readable for both users and search engines. Integration of Facebook Pixel and Google Analytics codes allows for tracking user behavior and improving marketing campaigns. Additionally, solutions like Mailchimp are implemented to efficiently collect and manage email addresses, essential for email marketing campaigns. Functionality is rigorously tested, and navigation is optimized across all devices.